I’ve just published a new article on how high-value data is reshaping brands and driving the e-commerce revolution to the FTT blog. In this piece, ...
The most powerful E-Commerce segmentation is possible when your data platform knows everything about your products. Then you can segment,...
As a Solution Architect, I nerd out on new technologies, plugging systems together, good code, solving problems and the general process of designin...
In Blog Post 1, I talked about the foundations of delivering a super personalised experience to customers using Optimzely products. In this post...
New Era Cap has been manufacturing baseball caps for American sports teams since the early 1930s. They are a heritage brand with their roots firmly...