Blog posts by Wojciech Seweryn2026-04-08T08:19:24.0000000Zhttps://world.optimizely.com/blogs/wojciech-seweryn/Optimizely WorldOptimizely CMS 13: Why Search & Navigation Now Means Graph MigrationOptimizely CMS 13 makes Graph a required part of the platform. Here is what that means in practice for teams moving from Search & Navigation, with a few simple code comparisons.2026-04-08T08:19:24.0000000ZBlog postAEO/GEO in a Legacy Optimizely CMS Project: A Practical Pattern for Google, ChatGPT, and ClaudeA practical Optimizely CMS pattern for AEO/GEO on legacy sites: shared page metadata, Razor-rendered JSON-LD, crawler-aware robots.txt, and Scheduled Jobs for gradual enrichment.2026-03-23T00:00:00.0000000ZBlog postCustomizing Product Data Sent to Optimizely Product Recommendations in Optimizely CommerceA practical guide to customizing IEntryAttributeService in Optimizely Commerce so you can override product titles, add custom feed attributes, and keep safe fallbacks to the default behavior.2026-03-20T00:00:00.0000000ZBlog postODP Real-Time Audiences: What Changed from Real-Time Segments and How I Implemented ItA practical guide to the Real-Time Segments to Real-Time Audiences shift in ODP, with a CMS implementation walkthrough.2026-03-09T00:00:00.0000000ZBlog post