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Area: Optimizely CMS
Applies to versions: 12 and higher
Other versions:
ARCHIVED This content is retired and no longer maintained. See the version selector for other versions of this topic.

Content types

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Note: This documentation is for the preview version of the upcoming release of CMS 12/Commerce 14/Search & Navigation 14. Features included here might not be complete, and might be changed before becoming available in the public release. This documentation is provided for evaluation purposes only.
  • content type defines a set of properties, for example, name and publish date.
  • content instance is an instance of the .NET class defining the content type. When a content instance is created in edit view, values are assigned to the properties and stored in the database.
  • A template (for example, an MVC controller) fetches the stored property values and renders the output.
  • A template can be associated with the content type, to render the output in a certain context.

As shown in Content, there are several different base types or categories of content, like pages, blocks, and media in CMS. Other products, like Commerce, have their own base types of content. A specific implementation can then create several content types from the different content base types. 

In the following you find examples of how to model content types. Content templates describes how different content types can be rendered.

Note: Standard MVC routing is not registered by default by CMS, but if it is used, renaming of a controller or action will affect the URL/route to the action.

Content types

In CMS, content types are usually defined in code as .NET classes inheriting from IContentData (or a suitable base class implementing  IContentData like for example PageData) and decorated with ContentTypeAttribute. There are different content base types in CMS such as pages (base class EPiServer.Core.PageData), blocks (base class EPiServer.Core.BlockData) and media (interface EPiServer.Core.IContentMedia).

So to add a content type to CMS, add a .NET class to the project, inheriting the appropriate base class or interface (for pages for example PageData) and decorate the class with ContentTypeAttribute. During initialization, the assemblies are scanned for .NET classes attributed with ContentTypeAttribute. For each of the classes found, a content type is created. For all public properties on the class, a corresponding property on the content type is created. The content type will then be available for editors to create instance of.

Creating a content type

See Get started developing with Optimizely CMS for more information on how to create a CMS project.

To be able to add properties that we want to have for all page types (content types of base type PageData), we added an abstract SitePageData base class, which inherits from EPiServer.Core.PageData. This base class has an SEO property which we want used on all pages inheriting from the class.

Example: A simple article page type with a "MainBody" editor area of the property type XhtmlString type, inheriting from the SitePageData base class.

using System;
using System.ComponentModel.DataAnnotations;
using EPiServer.Core;
using EPiServer.DataAbstraction;
using EPiServer.DataAnnotations;
using EPiServer.SpecializedProperties;

namespace MyOptimizelySite.Models.Pages
{
  [ContentType(DisplayName = "ArticlePage", GUID = "b8fe8485-587d-4880-b485-a52430ea55de", Description = "Basic page type for creating articles.")]
  public class ArticlePage : SitePageData
  {
    [CultureSpecific]
    [Display(
              Name = "Main body",
              Description = "The main body editor area lets you insert text and images into a page.",
              GroupName = SystemTabNames.Content,
              Order = 10)]
    public virtual XhtmlString MainBody { get; set; }
         
  }
}

Example: The SitePage base class, with the SEO property.

namespace MyOptimizelySite.Models.Pages
{
  public abstract class SitePageData : EPiServer.Core.PageData
  {
    [Display(GroupName = "SEO", Order = 200, Name = "Search keywords")]
    public virtual String MetaKeywords { get; set; }
  }
}

A recommendation is to assign a unique GUID for the ContentTypeAttribute for all types; this makes it possible to rename or move the class later. Also, note that content types implicitly contain a set of built-in properties which are available for all content instance, regardless of the content type instance. See Content Metadata properties for built-in metadata properties. 

Since the rendering template has not yet been created, pages based on this page type cannot be edited from the On-Page edit view, only from the All Properties edit view.

Note: Why are the properties declared as virtual here? What happens in the background is that a proxy class is created for the page type. The proxy will override the properties with an implementation, and this only works if properties are declared as virtual. If the properties are not declared virtual, you need to implement get/set so that these will read/write data to the underlying property collection instead.

Custom content base types

Normally when creating a new content type, it is based on an existing base type (like PageData, BlockData, IContentMedia etc). Then the content type will automatically be available in edit view, for example, pages are available for creation from the page tree while blocks and media are created from the assets pane. It is, however, possible to define a custom content type that is not based on any existing base type, like in Persisting IContent instances. A custom-defined content type that does not belong to a known base type will not be available to create from edit view by default. This might be fine if the usage is only programatically, but if you want a custom-based content type to be available in edit view, you need to extend the user interface for that. See Describing content in the UI for an example on how to extend the user interface for additional content roots.

Blocks

Blocks in CMS differ from other content types in the way that they can be used as reusable smaller content parts, which editors can add to pages. Blocks can also be used in code as a property on a content model (for example, a page). This section explains the concept of blocks, block types and templates

Blocks, block types, and block templates are linked together in the following way:

  • block type defines a set of properties, for example, a heading and a page listing.
  • blockis an instance of the .NET class defining the block type.
  • Associated view components and views are used to render the block in some context.

Blocks can only be rendered in the context of other content, such as a page. A block instance is either part of a content instance (if a ContentType contains a property of the block type), or a shared instance.

  • For a property on a content instance, the block is stored, loaded, and versioned as part of the content instance.
  • For a shared block, the block is stored, loaded, and versioned individually as an own entity, and can be referenced from multiple pages or blocks.

Block types

In Optimizely CMS, block types are usually defined in code as classes based on a model inheriting from EPiServer.Core.BlockData, in a similar fashion as for page types. During initialization, the assemblies are scanned for .NET classes inheriting BlockData and decorated with ContentTypeAttribute. The BlockData object is the programmatic representation of a block, containing the properties defined in your .NET class. The value of currentBlock is automatically set to the BlockData object that is requested by the client. 

For each of the classes found, a block type is created. For all public properties on the class, a corresponding property on the block type is created.

Creating a block type

Example: A simple block type with properties for a heading and a link to an image. TeaserBlock inherits from BlockData, which inherits from EPiServer.Core.BlockData.

using System;
using System.ComponentModel.DataAnnotations;
using EPiServer.Core;
using EPiServer.DataAbstraction;
using EPiServer.DataAnnotations;
using EPiServer.Web;

namespace MyOptimizelySite.Models.Blocks
{
  [ContentType(DisplayName = "TeaserBlock", 
               GUID = "38d57768-e09e-4da9-90df-54c73c61b270", 
               Description = "Heading and image.")]
  public class TeaserBlock : BlockData
  {
    [CultureSpecific]
    [Display(Name = "Heading",
             Description = "Add a heading.",
             GroupName = SystemTabNames.Content,
             Order = 1)]
    public virtual String Heading { get; set; }

    [Display(Name = "Image", Description = "Add an image (optional)", 
             GroupName = SystemTabNames.Content,
             Order = 2)]
    public virtual ContentReference Image { get; set; } 
  }
}

As for page types, it is recommended to assign a unique GUID for the block type to support future renaming.

Blocks will only be editable from the All Properties edit view, and can only be previewed in context of some other content like a page. However, you can add specific preview rendering for blocks, for editors to be able to edit and preview them in the On-Page edit view. 

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Last updated: Jul 02, 2021

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