Loading...
Area: Optimizely Product Recommendations
Applies to versions: 1.4 and higher (Server-to-Server API)
Other versions:

Click tracking

Recommended reading 

To generate useful recommendations, clicks on recommended content must be sent to Optimizely servers. Supply this information in an info element.

Name Description and usage
info An array of Optimizely products.
Available values are: smartRecs and smartContent.
  smartRecs An array of click information.
    click [64-bit number]

Click information for an Optimizely product recommendation.

Confirmation that the click was successful and its Optimizely recommendation ID.

For example:

"click": 5637282
    clientRecRefcodes [Optional]

Product IDs for displayed non-Optimizely product recommendations.

For example:

"clientRecRefcodes": ["REF1","REF2","REF3"]
    clientRecClicks [Optional]

Product IDs for clicked non-Optimizely product recommendations.

For example:

"clientRecClicks": ["REF4","REF5","REF6"]

You should track the click as part of the next page tracking request to the API. For example, if a customer lands on a product page (RC456.html) by clicking on a Optimizely recommendation with a recommendation ID of 5637282 from another product page (RC123.html), include the recommendation ID that was clicked from the previous product page as shown below.

{	
  "type"	: "product",
  "ip"		: "10.42.37.139",
  "session"	: "123456789012|a1b2c3d4e5A6B7C8D9E0f1g2h3i4j5F1G2H3I4J5k1l",
  "cuid"	: "09876543210|Z0Y9X8W7V6z5y4x3w2v1U0T9S8R7Q6u5t4s3r2q1P0O",
  "site"	: "retailer",
  "clientToken"	: "1234abcd5678",
  "channel"	: "web",
  "lang"	: "en-gb",
  "currentURI"	: "www.retailer.com/product/RC456.html",
  "previousURI"	: "www.retailer.com/product/RC123.html",
  "userAgent"	: "Mozilla/5.0 (Windows NT 10.0; WOW64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/56.0.2924.87 Safari/537.36",
  "product"	: {
                    "refCode" : "RC456"
		  },
  "info"        : {
       		    "smartRecs" : {
         		            "click" : 5637282
      		                  }
	          }
}

In this example, 5637282 is the ID of the clicked recommendation.

Do you find this information helpful? Please log in to provide feedback.

Last updated: Nov 06, 2017

Recommended reading