Digital Experience Platform (DXP)

Conducting business online requires a modern combination of marketing and digital commerce to engage customers on all of your channels. Deliver the best experiences to your customers with a combination of creative content, product information, and campaign automation. The platform unifies the right application of content management, digital commerce, and customer intelligence to deliver customer centric experiences on every channel.

See service description  

See documentation 

See skillset requirements 

 

Content Cloud

Content Cloud is a content management system and digital marketing suite. It uses artificial intelligence to deliver individualized content experiences across all of your channels.

See documentation  

See user guide  

See forum  

See skillset requirements 

  

Welcome

Welcome is a content marketing platforms (CMP), a marketing resource management (MRM), and a digital asset management (DAM), all in one! It provides seamless integrations into leading systems to become your central operating system — helping you get the most out of your existing tech stack.

Overview  

See documentation  

See user guide  

 

B2B Commerce

Optimizely B2B Commerce provides the flexibility required to manage the complex business rules and integration needs of enterprise business-to-business (B2B) and direct-to-consumer organizations.

See documentation  

See user guide 

See forum  

See skillset requirements 

 

B2C Commerce

Optimizely B2C Commerce is a complete digital commerce suite. It uses artificial intelligence, to deliver personalized experiences, individualized search rankings and product recommendations.

See documentation  

See user guide 

See forum  

See skillset requirements 

 

Optimizely Data Platform (ODP)

Data-driven marketing teams use Optimizely Data Platform to align their entire brand around the customer experience. Harmonize customer data across the Digital Experience Platform and the broader ecosystem. Gather a unified understanding of the customer context. Use powerful integrations to activate customer data with the right message at the right time during the customer journey.

Learn more  

See documentation  

See skillset requirements 

 

Recommendations

Provide best-next personalization at scale. Optimizely's Recommendations suite provides brands with a composable, always-on, predictive analytics engine to drive more revenue and deepen relationships. Custom-tailored to accelerate your business, the proper selection from Optimizely's 95+ personalization algorithms turn people's actions into actionable insights you can use to unlock continuous innovation at every step of the customer journey.

 

Full Stack

Full Stack is the experimentation and optimization platform for development applications. This maximizes the performance and outcomes of an app, (rather than web experiences, like our Web Experimentation Product).

See overview  

See documentation  

See skillset requirements 

 

Web Experimentation

Web Experimentation is a testing and optimization application. Test and optimize customer experiences such as format and messaging, which provides customer data driven preferences.

See overview 

See user guide 

See documentation 

See skillset requirements 

More Products

Last updated: Mar 10, 2022