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I presented a talk about the Optimizely DAM at the OMVP summit during Opticon 2024 in Sweden. I have now converted that talk into two blog posts. Introduction Optimizely DAM is part of the Optimizely Content Marketing Platform (CMP), but … Continu...
As we dive into the amazing capabilities of Optimizely One, let’s shine a spotlight on the Optimizely Data Platform (ODP). This simple tool unifies all your customer data in one place, making segmentation and personalization a breeze for your...
Introduction In my previous post, I explored the hosting options for the Hybrid Headless/Fully Headless presentation layer (frontend) using Netlify and Vercel. These platforms are my top recommendations due to their ease of use and feature-rich...
I am thrilled to announce that Ultimedia has achieved the prestigious status of an Optimizely Platinum Partner. This is a significant milestone for us, reflecting our dedication to excellence in digital experience optimisation and a testament to t...
With the rise of AI and its integration into online shopping, personalization has become the cornerstone of an enhanced customer experience. Optimizely provides a solid solution for personalized product recommendations, enabling a customized...
When creating a page, the default URL segment validation automatically replaces special characters with their standard equivalents (e.g., "ä" is replaced with "a"). However, some clients may require these special characters to remain intact in URL...
As an Optimizely expert, I eagerly anticipate this time of year due to the exciting Optimizely events happening worldwide. These include Opticon, the main conference for customers, the Optimizely OMVP Summit, a developer meetup, and the Optimizely...
In Part One and Part Two of this series; I covered topics from having a great idea, solution structure, extending the menus and adding gadgets to the editor interface. In this part I will be covering the challenges of creating and submitting...