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  • Syndicated blog - Posted on: Sep 25, 2024

    I presented a talk about the Optimizely DAM at the OMVP summit during Opticon 2024 in Sweden. I have now converted that talk into two blog posts. Introduction Optimizely DAM is part of the Optimizely Content Marketing Platform (CMP), but … Continu...

  • Syndicated blog - Posted on: Sep 24, 2024

    As we dive into the amazing capabilities of Optimizely One, let’s shine a spotlight on the Optimizely Data Platform (ODP). This simple tool unifies all your customer data in one place, making segmentation and personalization a breeze for your...

  • Posted on: Sep 23, 2024

    Introduction In my previous post, I explored the hosting options for the Hybrid Headless/Fully Headless presentation layer (frontend) using Netlify and Vercel. These platforms are my top recommendations due to their ease of use and feature-rich...

  • Syndicated blog - Posted on: Sep 23, 2024

    I am thrilled to announce that Ultimedia has achieved the prestigious status of an Optimizely Platinum Partner. This is a significant milestone for us, reflecting our dedication to excellence in digital experience optimisation and a testament to t...

  • Posted on: Sep 20, 2024

    With the rise of AI and its integration into online shopping, personalization has become the cornerstone of an enhanced customer experience. Optimizely provides a solid solution for personalized product recommendations, enabling a customized...

  • Posted on: Sep 19, 2024

    When creating a page, the default URL segment validation automatically replaces special characters with their standard equivalents (e.g., "ä" is replaced with "a"). However, some clients may require these special characters to remain intact in URL...

  • Syndicated blog - Posted on: Sep 17, 2024

    As an Optimizely expert, I eagerly anticipate this time of year due to the exciting Optimizely events happening worldwide. These include Opticon, the main conference for customers, the Optimizely OMVP Summit, a developer meetup, and the Optimizely...

  • Posted on: Sep 16, 2024

    In  Part One  and  Part Two  of this series; I covered topics from having a great idea, solution structure, extending the menus and adding gadgets to the editor interface. In this part I will be covering the challenges of creating and submitting...