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The Scenario: Indexing External Data When working with Optimizely Content Graph, indexing external data is a straightforward process. Synchronize custom data sources with Optimizely Graph Followed by setting up a GraphQL schema to push an external...
I've been finding Thomas for a couple weeks now. Bear with me — we're almost at the full picture. Quick catch-up : Thomas is the returning visitor who reads everything, opens every email, converts on nothing — and one day quietly stops coming back...
Picture this frustratingly common scenario in headless, code-first development with Optimizely SaaS CMS: You’ve defined a brilliant new element, block, or page type in your React codebase. You trigger your local push command. The console works i...
Most enterprise teams show up to Optimizely SaaS CMS with a clear roadmap for their release pipeline: DEV → QA → Stage → Prod. Four logical environments to manage active coding, quality assurance, business sign-off, and live operations. When setti...
While working with the Bynder DAM Connector for Optimizely SaaS CMS , one of the key areas I explored was how Bynder asset metadata is synchronized into Optimizely Graph . The connector already makes it possible to synchronize Bynder assets into...
Quick one for anyone building multi-language sites on Optimizely DXP. I put together a reference tool listing all 806 supported cultures. More usefully, it shows which ones actually work with Azure Translator's 1-click auto-translate, and which ge...
On 2nd July 2026 the Optimizely London Developer Meetup returned to The Lightwell, and the running theme across the evening was less about individual features and more about boundaries, where SaaS draws the line PaaS never did, where Coveo stops...
Optimizely’s Summer ’26 Product Roadmap event was not just a list of product updates. At least, that is not the part I found most interesting. The more useful takeaway was the way Optimizely is framing the next phase of digital experience: not onl...