Optimizely CMS 13 makes Graph a required part of the platform. Here is what that means in practice for teams moving from Search & Navigation, with a few simple code comparisons.

A practical Optimizely CMS pattern for AEO/GEO on legacy sites: shared page metadata, Razor-rendered JSON-LD, crawler-aware robots.txt, and Scheduled Jobs for gradual enrichment.

A practical guide to customizing IEntryAttributeService in Optimizely Commerce so you can override product titles, add custom feed attributes, and keep safe fallbacks to the default behavior.

A practical guide to the Real-Time Segments to Real-Time Audiences shift in ODP, with a CMS implementation walkthrough.