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Editorial work arrives in batches — a product rename across two hundred support articles, five hundred FAQs that should become blocks, an SEO refresh across a whole section. The productivity group in Editor Power Tools exists for exactly that: bul...
Introduction With Optimizely OPAL, we’re not just generating content—we’re designing intelligent workflows. But after working with teams and experimenting hands-on, I noticed a recurring pattern: Many are using OPAL But not getting consistent...
Executive summary. Part 2 left the experiment running against Everyone . Real projects don't look like that. So this part wires those same CMS Content Variations to two rival audience engines and measures what each actually does. Every number belo...
When working with large Optimizely CMS solutions, the page tree can quickly become one of the biggest sources of editor frustration. This is especially true in multisite installations where many editors share the same platform, but only work with ...
We're in the middle of migrating a fairly large site from CMS 11 / .NET Framework to CMS 13 / .NET 10. The code migration is one thing, but the database is where the real surprises live. Everything worked fine against our dev and stage databases —...
A practical look at when to use ODP Real-Time Audiences, how to build them, and how they fit into CMS personalization and Feature Experimentation.
Part 1 argued that Content Variations is the CMS 13 feature that didn't get the keynote but should have. This is the follow-up: wiring those variations to Optimizely Feature Experimentation, measuring whether the traffic split actually holds, and...
umage.ai is officially an Optimizely Silver Solution Partner. The badge formalises an alignment that was already there — agent-driven Optimizely work on our side, Optimizely's own investment in AI on theirs.