I had the opportunity of participating in the Opal AI Hackathon challenge, where we built a custom tool using Optimizely's Opal Python SDK. This article walks you through building the tool in Python and deploying it securely on Google Cloud Run. T...

Optmizely has a powerful personalization engine that allows creating custom Audiences/Visitor groups. It comes with one limitation though. It doesn't support ASYNC operations. The below solution can work for any scenario where you cannot run async...

In this series, I will talk about the Optimizely CMS/Commerce upgrade project(s) with some do's and don'ts as well as tips & tricks for a successful implementation. We can all agree depending on the complexity of the implementation, the ugprade...

Stop and do this right now: If you are running a transactional ecommerce website on Optimizely please check the health and size of your commerce database in Application Insights. This gets typically overlooked unless you have an alert setup or...

Optimizely provides a PIM solution as a part of the DXP package. More information here: https://www.optimizely.com/product-information-management/ More often that not, clients have their existing PIM and/or ERP systems that feed other systems in...