Web Experimentation
Optimizely’s Web Experimentation allows users to A/B test and multi-variant test different user interface variations on their website for optimization and personalization. Use this product to enhance user experiences and to optimize each customer’s journey by using customer driven data. Three Different tiers/levels of the Web Experimentation product include Grow (Basic), Accelerate (Standard), and Scale (Premium). See the Features tab below for a closer look into the differences of each tier/level.