Take the community feedback survey now.

Jacob Pretorius
Feb 17, 2023
  1284
(4 votes)

How to go beyond web A/B testing with Optimizely Feature Experimentation

In the latest article, which follows on from our previous Web Experimentation article, we explain how Feature Experimentation goes beyond A/B testing to enable product teams to deliver higher quality releases, run safer tests and validate new features at scale.

Feel free to read How to go beyond web A/B testing with Optimizely Feature Experimentation on the dotcentric blog.

Happy Friday!

Feb 17, 2023

Comments

Please login to comment.
Latest blogs
Automating Cleanup Tasks with Optimizely Scheduled Jobs

Scheduled jobs in Optimizely CMS are a powerful way to automate any background tasks like content cleanup, indexing, or reporting. I created a simp...

Madhu | Nov 29, 2025 |

Implementing Custom Line Item Pricing in Optimizely Commerce 14

In many enterprise commerce implementations, business users often need the flexibility to override product pricing at the cart level - especially...

Sunil | Nov 28, 2025

Using Okta and OpenID Connect with Optimizely CMS 12

Modern CMS solutions rarely live in isolation. Your editors already log into other systems with SSO, and they expect the same from Optimizely CMS. ...

Sanjay Kumar | Nov 28, 2025

Optimizely Opal — working notes from me

A short, practical orientation I use when introducing Opal. Lately I’ve been helping customers and developers understand Opal, and I kept finding...

Pär Wissmark | Nov 26, 2025 |