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Is the issue related to an update a few months ago changing from "#" placeholder to "::", due to TinyMCE issues?
Small update --
Forms 5.5.0 replaced placeholder syntax from hash (#) to double colons (::), but Forms 5.5.1 added support for either hash (#) or double colons (::). You should use double colons (::) because they do not clash with some behaviors in TinyMCE.
Docs ( https://docs.developers.optimizely.com/content-management-system/v1.2.0-forms/docs/placeholder-api ) are now updated as well.
CMS12. I've written a Forms email PlaceHolder that recreated #Summary# except adds a table. The new placeholder name is label_summary. Now all of the placeholders added from the dropdown menu have colons ex: ::Summary:: or ::label_summary:: instead of #Summary# or #label_summary#. I set Value property of PlaceHolder to null. Even setting the Value property to #label_summary# still uses the Key property.