Optimizely Connect Platform

Connect your apps and more to Optimizely

Optimizely Connect Platform

The Optimizely Connect Platform (OCP) empowers developers to streamline data ingestion and channel activation by creating new connectors that integrate seamlessly with any marketing suite. Developers can publish their connectors to our App Directory, and marketers can easily install and use the apps to compose digital experiences. OCP makes it easy for developers to connect customer data sources and any marketing suite together and provides marketers with single-click activations that simplifies their job significantly.

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FAQs

What technical skill is required for use of an OCP app?

OCP applications are single click installations for the end user. Typically, the user will need to provide identity and authentication information, such as account information and API keys. No further technical skill is required for the installation of OCP apps.

What technical skill is required to build an OCP app?

OCP apps are built on the Node.js framework, and require JavaScript and TypeScript development ability to build an app. OCP provides scaffolds and sample code, and a junior developer can typically build a simple test application within 1-2 days.

What technical skill is required post launch of an OCP app?

None. OCP is a fully managed environment provided by Optimizely, and all aspects of running and scaling apps is automatically provided. If your app requires updates, such as expanded functionality, then the same skills required to build the app can be used for your updates.