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In Optimizely Commerce 14, there is no traditional event or callback exposed for customer contact creation or updates. Instead, contact lifecycle changes are handled through the Business Foundation request pipeline. This article explains how to...

Francisco Quintanilla

The OptiGraphExtensions add-on has just received a significant update that many in the Optimizely community have been waiting for: comprehensive webhook management directly within your CMS administration interface. For those unfamiliar with the...

Graham Carr

Author: Naveen Samala, Staff Software Engineering at Optimizely What If Your Search Could Predict What Each Customer Will Buy? Imagine a search experience that doesn’t just match keywords—it learns from every click, every purchase, and every brows...

Patrick Lam

A lightweight, high-performance mediator pattern library for .NET. Learn why MicroMediator exists, how it compares, and how it fits cleanly into many projects, including Optimizely CMS builds.

Andy Blyth

Over the course of November, my colleagues at Netcel and I took part in Optimizely’s Opal Innovation Challenge. We were tasked to be inventive and to discover new ways in which we could use Opal with emphasis on Specialized Agents, Workflows and...

Mark Stott

When we signed up for Optimizely’s Opal Innovation Challenge, we knew it wasn’t just about building a solution—it was about solving a real marketing pain... The post Optimizely: Our Journey in the Opal Innovation Challenge appeared first on Madhu...

Madhu

  Introduction Optimizely ODP has power to change how business engage with their customers by unifying customer data from various sources to provide a 360 degree view and enabling real time personalization there by empowering  business  teams. In...

Ratish

Learn how to build an Optimizely Connect Platform (OCP) app using a Cloudinary integration, covering setup, schema, jobs, webhooks, and deployment.

Andrew Markham